Growing Audience Is Turning to Established News Media Online "National sites will get more and more of a share of the news audience and the smaller sites will get less and less," predicted Vin Crosbie, president of the consulting firm Digital Deliverance.

The Web is still an ancillary news source for most people, after broadcasting and newspapers, Mr. Crosbie said. But he and other analysts also say that new-media news consumers, who tend to be younger than the audiences for traditional media, are increasingly going in search of old media online.
http://www.nytimes.com/2001/08/27/business/media/27WEB.html?pagewanted=all