Monday, May 14, 2001

New Economy: Behind Bars, a Market for Goods
During the 12- month period ended June 30, 1999, the Federal prison population rose 9.9 percent, the largest yearly gain ever reported. The incarceration rate has tripled since 1980.

To some, these figures are a national embarrassment. To others, they represent a marketing opportunity. Particularly in consumer electronics.

Take headphones. They are a ubiquitous feature of prison life, given the potential for conflict over noise and music preferences. Indeed, headphones are required by some corrections departments and are popular items in commissaries and mail-order catalogs that sell directly to inmates.
New Economy: Behind Bars, a Market for Goods

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