WorkZ.com - Workz.com

You don’t have to research statistics on who buys what in the American home, all you have to do is ask your mother. I feel safe supporting the old adage that the hand that rocks the cradle rules the world. Mom is the one who takes the kids school shopping. Mom is the one who buys the groceries. Mom is the one who remembers when the car needs an oil change. Mom is the one Dad goes to when he wants to buy a new lawn mower or a new car. Does all of this managing make Mom a control freak? Far from it, she is merely doing what women do best --taking care of business.

Statistics don’t tell you how to get women to your site, nor how to sell to them. You need some good, old-fashioned advice for that.
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